The university of Bath Alumni team wanted to refresh their existing Alumni magazine. With a readership of thousands linked to the University all around the world. The magazine design needed to work harder to represent the University in a professional and inspirational way. And to help strengthen Alumni’s connection to the University.
Through the design of the first three issues, we established a more flexible grid and greater feeling of pace and energy to the publication. Celebrating the content through a more diverse range of media, from working with illustrators and photographers to using more engaging bold typography. Every page had to reveal something exciting and new to the audience.